SouthGate Bath, BA1 1AQ
SouthGate Bath is the premier retail, leisure and entertainment destination in Bath. Covering over 420,000 sq ft. It offers designer and high-street fashion and beauty, wellbeing, fitness, food, beverage and leisure. Home to an Everyman Cinema and a rooftop bar alongside year-round enlivenment, drawing in an annual footfall of 20.8m in 2024. Leading brands at SouthGate include; Apple, Levi’s, Tommy Hilfiger, Zara, Oliver Bonas and Lululemon. It also features a thriving F&B offering with restaurants and bars, such as Brewdog, Cosy Club, Franco Manca and Comptoir Libanais. Recent openings have included Rituals, Smiggle and sunglasses hut. Located in the vibrant city centre opposite Bath Spa train station, the shopping centre attracts Bath’s thriving tourist sector (36% of visitors) due to its mix of leading brands and restaurants, and excellent transport links. Shoppers visit on average 22 times a year with an average dwell time of 115 mins and retail trip value of £67. The customer profile is varied with affluent achievers making up 29% of visitors. 26% of consumer spend is from 18–34-year-olds, including students from Bath’s prestigious university. SouthGate is easily accessible with 876 parking spaces (including parent-and-child parking, greener electric charging points and 38 disabled bays) and travel routes via national rail and bus for visitors from across Bath and surrounding areas such as Chippenham and Frome. The centre offers popular enlivenment including Christmas events, a student week, a summer floral installation supporting local charity St John’s Foundation, Lululemon’s inclusive running club and more. Working with local communities and charities through their Young Readers Programme, improving the life chances of over 2,500 children since 2014 and donating over 8,000 books to children in disadvantaged communities. With a zero-waste policy nothing ever goes to landfill. The centre consciously recycles everything they can and incinerates the rest, working with retailers to help them do the same.
Cushman & Wakefield
